From Scattered to Strategic in 90 Days

Our Strategic Foundations solution transforms scattered marketing efforts into a strategic growth engine. In 90 days, you’ll have clear positioning, a comprehensive marketing action plan, and foundational systems needed for predictable growth.

 

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Your 90-Day Roadmap to Growth

Step 1
Day 1: Discovery & Kickoff

Meet your team, conduct stakeholder interviews, and gain access to current marketing assets. Establish project scope, timeline, and success metrics.

Step 2
Day 30: Assessment & Analysis

Deep dive into your marketing ecosystem. Complete marketing assessment and competitive analysis to establish benchmarks. Identify quick wins to execute and improve performance.

Step 3
Day 60: Strategy & Planning

We complete your marketing strategy and customer acquisition roadmap.  Begin work on your brand positioning and core messaging framework. Provide a detailed marketing action plan with prioritized channels and tactics.

Step 4
Day 90: Launch & Implementation

Implement foundational systems and begin execution of key marketing initiatives. Train existing team members or prepare for our Growth Acceleration Services.

IS THIS YOU AND YOUR COMPANY?

Marketing without strategy is just expensive hope. If you’re tired of throwing tactics at the wall and praying something sticks, it’s time to build a foundation that works.

 

If you recognize any of these challenges, we can help.

 

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“We’re winging it with marketing”

You’re trying different tactics without a real strategy connecting them to revenue goals. Marketing feels reactive and you never really know what’s working or why.

 

“We can’t explain why customers should choose us”

When prospects ask you what makes you different, you struggle to give a clear, compelling answer. Your team gives different explanations of your value proposition depending on who’s asking.

 

“Marketing is just another hat I’m wearing”

You’re handling marketing yourself or have assigned it to someone on your ops, sales, or admin team. You know marketing needs dedicated expertise and attention but you don’t have a resource to take proper ownership.

 

“We need marketing expertise but can’t afford a CMO”

You recognize you need senior-level marketing leadership but a full-time CMO salary isn’t realistic for your stage. You’re stuck between doing it yourself and hiring someone you can’t afford.

 

“Our results are all over the place”

Some months are great, others are terrible, and you can’t figure out why. You want marketing that delivers consistent, predictable outcomes, rather than hoping something works.

 

YOUR INVESTMENT STARTS AT $4,500 / MONTH

Schedule a discovery call to discuss your current marketing challenges and current situation. We’ll assess your needs and provide a customized proposal. Get the clarity and strategy your business needs to scale.

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Frequently Asked Questions

Get clarity on what to expect, how it works, and how Strategic Foundations can set your business up for success.

 

 

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How long does it take to complete Strategic Foundations?

Most engagements complete within 90 days, though timing can vary based on your business complexity, current marketing state, and stakeholder availability. After the Strategic Foundations Phase is complete, clients transition into the Growth Acceleration phase.

How is this different from hiring a fractional CMO?

Most fractional CMOs focus on long-term strategy without execution support. They don’t come with a team to implement their recommendations, leaving you to figure out execution on your own. We provide both strategic guidance and execution capabilities to address your immediate needs.

What if we don’t have a marketing team?

No problem! We often work with companies where the founder, sales or operations team member handles marketing. We can train whoever is available or transition you to our Growth Acceleration solution for ongoing execution.

What happens after 90 days?

Many clients transition to our Growth Acceleration service or ongoing strategic and leadership oversight and execution. Others implement independently using the foundation we built together.

Do you work with our existing tools and systems?

Yes. We audit your current marketing stack and build upon what’s working rather than requiring you to adopt new platforms unnecessarily.